The 18th Guangzhou International High-Quality Rice and Brand Grains Expo 2025

12-14 June 2025

China Import and Export Fair Complex

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The 18th Guangzhou International High-Quality Rice and Brand Grains Expo will be held on 12-14 June 2025

The 18th Guangzhou International High-Quality Rice and Brand Grains Exhibition 2025

12-14 June 2025

China Import & Export Fair Complex

IRE -- The 18th Guangzhou International High-Quality Rice and Brand Grains Exhibition 2025

Co-organizer

  • China Centre for Promoting SME Cooperation and Development
  • China Chamber of Commerce of I/E of Foodstuff, Native Produce and Animal By-products (CNFA)
  • Asian Rice Merchants and Specialists Association
  • China Information Industry Association Grain and Agriculture Branch
  • Jiangxi Grain Industry Association

Supporters

  • Food Administration of Hubei Province
  • National Association of Grain Sector of Hubei Province
  • National Association of Grain Sector of Huaian City
  • Guangxi Association Of Grain Sector
  • Administration of Grain of Guangxi Zhuang Autonomous Region
  • Guangxi Fragrant Rice Industry Alliance
  • Department of Agriculture and Rural Affairs of Hebei Province
  • Department of Agriculture and Rural Affairs of Jiangxi Province
  • Department of Commerce of Jilin Province, China
  • National Association of Grain Sector of Jilin Province
  • Bureau of Agriculture and Rural Affairs of Yongxiu County
  • The People’s Government of Quanzhou County
  • Xiantao Rice Industry Association

Support enterprises

  • COFCO Corporation
  • Yihai Kerry
  • SHENZHOU WOLIANG
  • Bureau of Agriculture and Rural Affairs of Panjin
  • Agricultural Investment Group
  • Man Xiang Yun Tian Agriculture
  • Industrial Investment Group
  • Beidahuang Group
  • Donggang Liaogang Rice Making Factory
  • (The above list is in no particular order)

Organizer

Market Prospect

Market Prospect

According to research conducted by institutions, the market size of China's rice industry reached 723.4 billion yuan in 2022, with an average annual growth rate of 1.09% over the past five years. It is projected that the national rice market size will reach 741.3 billion yuan in 2023. With the continuous improvement of the national economy and consumer demand, premium rice has gradually gained popularity among young consumers with strong purchasing power. The demand for rice continues to grow, and the market size and potential are expanding rapidly, providing favorable conditions for the development of branded rice. The competition in the rice market has entered the era of brand competition.

Exhibition Advantages

2024 Facts and Figuresures

    Visitors by Region

  • South China67%
  • East China8%
  • North China6%
  • Central China6%
  • Southwest China5%
  • Hong Kong,Macao and Taiwan3%
  • Northeast China2%
  • Overseas2%
  • Northwest China1%

    Types of Visitors

  • Distributors/Agents26%
  • Wholesalers/Farmers' Markets24%
  • Supermarkets/Retail Chains17%
  • E-commerce/Community Group Buying14%
  • Agricultural Product Processing Enterprises8%
  • Catering/Hotel5%
  • Importers/Exporters3%
  • Government/Associations/Groups2%
  • Others1%

Renowned Brands

Renowned Brands

VIP Buyer Groups

  • Famous Chef Committee of China Cuisine Association
  • Guangdong Yangsheng Culture Association
  • GuangDong Food Circulate Association
  • Guangdong Organic Agriculture Association
  • Guangdong Province Guangning Tea Trade Association
  • Guangdong Province Sihui City Food Industry Association
  • Guangdong Healthy Diet Culture Association
  • Guangzhou TV "Meeting Quality Ingredients" Catering Procurement Group
  • GUANGZHOU CITY FOOD ENTERPRISES ASSOCIATION
  • Guangzhou Area Food and Drink Trade Association
  • Guangzhou Panyu Restaurant & Catering Association
  • Guangzhou Yuexiu Restaurant & Catering Association
  • Guangzhou 007 Culinary Elite Association
  • Guangzhou Nansha Food Industry Association
  • Guangzhou Panyu Food and Beverage Chamber of Commerce
  • Guangzhou Liwan Alcohol Industry Association
  • Guangzhou Baiyun Food Industry Association
  • Guangzhou Huadu Distinct Catering and Hotel Association
  • Shenzhen Organic Products Industry Association
  • Foshan Shunde Longjiang Catering Industry Association
  • Foshan Shunde Jun’an Catering Industry Association
  • FOSHAN HOTELTHE SAME TERAD OR BUSINESS CHAMBER OF COMMERCE
  • Foshan Nanhai District Catering Industry Association
  • Foshan Gaoming Dining Profession Association
  • Foshan Nanhai District Le Cong Food Association
  • FOSHAN SHUNDE RONGGUI RESTAURANT ASSOCIATION
  • Foshan Daliang Food & Tourism Promotion Association
  • FOSHAN SHUNDE XINGTAN DIETARY ASSOCIATION
  • FOSHAN SHUNDE DIETETIC ASSOCIATION
  • THE ASSOCIATION OF HOTEL, FOOD & BEVERAGE ZHANQING
  • Heshan City Catering Industry Association
  • Jiangmen Cuisine Association
  • Zhongshan Cuisine Association
  • QINGYUAN FOOD CULTURE INDUSTRY ASSOCIATION
  • The Chef Association of Zhuhai
  • ... ...

Key Buyers

Key Buyers

Conference and special events

Grain & Oil Award Ceremony

Grain & Oil Award Ceremony The ceremony gathered leaders from various provinces and cities, consuls from consulates in Guangzhou, distinguished experts and scholars, dozens of domestic and international industry associations, research institutions, higher education institutions, and industrial organizations. The event connected hundreds of top influencers and industry media from around the world, bringing together elites to empower the grain and oil industry and promote its vigorous development in China. During the opening ceremony, the organizing committee presented awards for Outstanding Product Gold Award and Top Ten Brands, among others.

Hebei Branded Agricultural Products (Guangzhou) Special Promotion Conference

Hebei Branded Agricultural Products (Guangzhou) Special Promotion Conference This Promotion Conference was hosted by the Department of Agriculture and Rural Affairs of Hebei Province and organized by the Bureau of Agriculture and Rural Affairs of Xingtai Municipality. A total of 36 enterprises participated in the event, showcasing over 150 high-quality agricultural and grain & oil products. This event not only demonstrated the superior quality and brand strength of Hebei's agricultural products but also provided new opportunities for Hebei's agricultural and grain & oil product enterprises to expand their domestic and international markets and broaden their sales channels.

Exhibits Categories

Rice Rice, seeds, branded rice, trustworthy rice, fortified rice, organic rice, green rice, pollution-free rice, rice-based products, instant rice, cooked rice, rice protein, rice bran oil, dietary fiber, etc.
Grain Sorghum, millet, noodles, panicum miliaceum, buckwheat, oats, barley, black wheat, mung beans, adzuki beans, kidney beans, black beans, broad beans, chickpeas, specialty corn, Job's tears, sesame seeds, flaxseeds, potatoes, organic grains, etc.
Rice Made Product Rice noodles, organic rice noodles, rice vermicelli, glutinous rice balls, rice cakes, rice bran oil, rice protein, and other deep-processed rice products.
Rice Storage and Packaging Equipment Storage equipment, packaging equipment, inspection instruments, rice deep processing equipment, and safe grain storage systems.
Rice Processing Equipment Elevator, pre-cleaning machine, vibrating sieve, destoner, magnetic separator, color sorter, huller, polisher, etc.

Venue

China Import and Export Fair Complex · Pazhou · Guangzhou

Address:No.380, Yuejiang Middle Road, Haizhu District, Guangzhou.

China Import and Export Fair Complex · Pazhou ·  Guangzhou

The Guangzhou International High-Quality Rice and Brand Grains Exhibition (IRE China) has been held in China Import and Export Fair Complex every year, Since 2013.

Stand Prices & Facilities

Stand Type 1

Stand Type/Price

Raw space
USD 330/sqm

Facilities

Location close to the entrance/exit or main corridor.
Exhibitors bear the cost of booth construction.

Stand Type 2

Stand Type/Price

Premuim booth with one side open
USD 3,608/9sqm

Premuim booth with corner
USD 3,968/9sqm

Facilities

3mX3mX3.5m(H)
1 information counter
1 display cabinet
1 meeting table
4 chairs
1 dustbin
Carpet
1 electric socket (220V and 500W)
Stand Type 3

Stand Type/Price

Standard booth with one side open
USD 2,500/9sqm

Standard booth with corner
USD 2,750/9sqm

Facilities

3mX3mX2.5m(H)
1 information counter
2 chairs
2 fluorescent lamps
1 dustbin
Carpet
1 electric socket (220V and 500W)
*The actual facilities is subject to the exhibition contract

Sponsorship

Visitor Guide Adv.

  • Front coverUSD 4,600
  • Back coverUSD4,300
  • Title page coverUSD2,300
  • The second front pageUSD2,000
  • The third front pageUSD 2,000
  • Inside specified color pageUSD 1,200
  • Inside color pageUSD 1,000

Other Advertisement

  • Exhibitor badge(single page)USD 5,000/perColor printing
  • Visitor badge(single page)USD 8,400/per Color printing
  • Gift bag(single color printing)USD3,400/2000 bags
  • Visiting Ticket Back Adv.(single page)USD850/5000 pieces
  • Visiting invitation letter(back cover)USD1,650/2000 pieces
  • Ground StickersUSD 1,000/per

Visitors/Exhibitors Badge Rope Adv.(Logo Single Face)

E-Exhibition Catalog

  • Inside color pageUSD1000

Product Introduction Meeting

  • ExhibitorsUSD 1,800/Session (30 mins)
  • Non–ExhibitorsUSD 3,600/Session (30 mins)

Appoint hours should be chargedUSD 1,000

(Please contact us for more information.)

Contact Us

Exhibiting Inquiry

Contact Person:Miss Wang
Tel:86-20-8852 1856
E-mail:Info@ihe-china.com

Media Cooperation

Contact Person:Mr. Liang
Tel:86-20-8852 6194
E-mail:marketing@ihe-china.com

Hotel Contact

Contact Person:Miss Huang
Tel:86-20-8852 6184
MOB:18924075147

Visiting Inquiry

Contact Person:Miss Huang
Tel:86-20-8852 6184
E-mail:visitors@ihe-china.com

Guangzhou Yi Fan Exhibition Co.,Ltd.

Tel:86-20-8852 1856
Fax:86-20-8852 7024
E-mail:Info@ihe-china.com
Address:19th Floor, Guangjian Building, No. 87 Tianrun Road, Tianhe District, Guangzhou, China

Organizer Bank Account

Beneficiary:GZ Yi Fan Exhibition Co.,Ltd
Account NO.:7367 7130 4842
Receiver Bank:Bank of China Guangzhou Guo Mao Da Sha Sub-branch
Bank Code (SWIFT BIC):BKCHCNBJ400
Bank Address:No.1, Linhe West Road, Guangzhou.